Sotera Living Thanks Mach Media for Capturing Our Lifestyle Vision

At Sotera Living, we value the intricacies of life — like a bouquet of fresh Lilac or a well-made Caramel Macchiato. It’s the little things that make it more memorable and sweet.

We also value the unique sense of style we see coming to life in Central Florida’s upscale neighborhoods, such as Baldwin Park, Winter Park and Thornton Park. That style inspires us to add more touches of luxury to our own homes and to create an experience for our clients that they will remember for years to come.

“When you can create an experience, you have a client for life,” says head broker and owner Lianna D’Angelo.

After spending years in Florida real estate, Lianna knew she wanted a brokerage focused on cultivating and nurturing relationships with the people who matter most: her clients. She also envisioned a lifestyle brand, one that would motivate others to create the home of their dreams.

When the time came for us to convey that message clearly, however, we needed a little help. Thankfully, we found just what we were looking for in the strategic branding and marketing communications agency Mach Media.

From the time one of our clients receives a business cards or letter in the mail from a Sotera Living agent, we aim to inspire. With the support and creativity of Mach Media, we can definitely say that our branding collateral achieves that goal.

“Mach Media helped me develop a brand that is meaningful and not just something that screams real estate,” says Lianna.

From day one, our Mach Media Consultant, Kim Bratanata, showed an understanding of the unique role we play in the market. She also shared our focus on relationship and the client experience.

“They were proactive and wanted to know me as a person, what my vision is, what makes me excited, what makes me uncomfortable,” says Lianna.

Also, thanks to Mach Media, clients of Sotera Living can now search for upscale rental properties across Central Orlando directly from our website — via our own built-in search platform which features hot-on-the-market, high-end rentals across the Central Florida area.

At Sotera Living, we treat every client like our best friend, even a member of our own family.

We love building up the community of Orlando and immersing ourselves fully in the neighborhoods we serve, connecting closely with local businesses, restaurants, coffee shops and artists.

To that end, we are thrilled to invest in a company like Mach Media, which not only helped us define our brand but positioned us well in the market and freed us up to do what we do best: making sure our clients get most out of the biggest investment of their lives, their home.